Printable session plan · Retail Openings and In-Store Events
A practical, time-bounded plan for grand-opening teams in a new store opening. Use it to rehearse one clear activity without improvising the room, camera, or participation rules.
The practical question is how to turn curious passersby into active visitors when the first few seconds decide whether the storefront feels lively or easy to walk past.
This is a run-of-show companion to the broader Interactive Grand-Opening Games use-case guide. Its purpose is narrower: help the operator or host run one thoughtful session with a defined start, a clear option to pause, and a prepared fallback.
A motion game turns a screen from passive signage into a small stage. The player moves, the crowd sees an immediate response, and the store can place its offer beside a moment that already feels rewarding.
01
Mark and test the operating footprint. Use a taped mark clear of the entrance, displays, checkout, and accessible shopping routes. For this exact new store opening, protect shopper circulation, product browsing, checkout, and staff service; Reaction is first because its profile uses medium clear space with moderate movement.
02
Rehearse the exact opening moment. At the new store opening, the venue floor host starts with Reaction because the first few seconds decide whether the storefront feels lively or easy to walk past. The host demonstrates whole-body movement toward visual targets, runs one bounded turn, and hands the station to the next participant so the program can turn curious passersby into active visitors.
03
Assign and rehearse the operator sequence. For the new store opening, the venue floor host checks the camera mark, explains Reaction's whole-body movement toward visual targets, invites one voluntary turn, resets the result, and offers LaserEyes only while the flow remains clear enough to turn curious passersby into active visitors.
04
Brief privacy and contingency choices before opening. Do not connect camera play with purchases, loyalty accounts, or customer profiles. Before the first Reaction turn in the new store opening, state that choice and keep opt-out participation available for grand-opening teams. At the new store opening, if the first few seconds decide whether the storefront feels lively or easy to walk past, clear the station when shopping or checkout flow needs the space; otherwise move from Reaction to LaserEyes without expanding the marked footprint.
Decision standard: The format can turn curious passersby into active visitors without interfering with the main purpose of a new store opening.
Start with the game whose first cue is easiest to explain in a new store opening. The order below is a rehearsal path; it is not a ranking of people or movement styles.
whole-body movement toward visual targets
Reaction is included for Interactive Grand-Opening Games because it uses whole-body movement toward visual targets in medium clear space with moderate movement.
Play fit: fast-reset score challenges and hosted rotations For interactive grand-opening games, plan for medium clear space with moderate movement.
head-position aiming
Laser Eyes is included for Interactive Grand-Opening Games because it uses head-position aiming in seated or standing space with low movement.
Play fit: quiet, contained participation when floor travel is unsuitable For interactive grand-opening games, plan for seated or standing space with low movement.
arm reaches and whole-body leaning
Whack A Mole is included for Interactive Grand-Opening Games because it uses arm reaches and whole-body leaning in compact-to-medium standing space with moderate movement.
Play fit: first-time players who benefit from a familiar reach-to-hit rule For interactive grand-opening games, plan for compact-to-medium standing space with moderate movement.
Later choices: AwkwardPoseStudio. For Grand-opening teams in the new store opening, offer LaserEyes first to anyone choosing a lower-movement or seated role: its head-position aiming uses seated or standing space with low movement. Also provide spectator, scorekeeper, and no-camera roles.
Use a taped mark clear of the entrance, displays, checkout, and accessible shopping routes. For this exact new store opening, protect shopper circulation, product browsing, checkout, and staff service; Reaction is first because its profile uses medium clear space with moderate movement. Test camera framing and backlight from that exact zone before the first Reaction turn.
For Grand-opening teams in the new store opening, offer LaserEyes first to anyone choosing a lower-movement or seated role: its head-position aiming uses seated or standing space with low movement. Also provide spectator, scorekeeper, and no-camera roles. Do not connect camera play with purchases, loyalty accounts, or customer profiles. Before the first Reaction turn in the new store opening, state that choice and keep opt-out participation available for grand-opening teams. Everyone has the right to opt out, choose an observer role, or stop the activity without having to explain or justify that choice.
At the new store opening, if the first few seconds decide whether the storefront feels lively or easy to walk past, clear the station when shopping or checkout flow needs the space; otherwise move from Reaction to LaserEyes without expanding the marked footprint.
This plan is a practical way to structure a new store opening; it is not medical treatment, a diagnostic test, or a promise of a health result. Keep participation voluntary and follow local safeguarding, accessibility, and privacy requirements.
For grand-opening teams, the WHO Guidelines are useful background, not a scorecard. Apply the safeguarding, accessibility, and privacy requirements that govern a new store opening. WHO Guidelines on physical activity and sedentary behaviour.
What to observe here: The format can turn curious passersby into active visitors without interfering with the main purpose of a new store opening.
At the new store opening, the venue floor host starts with Reaction because the first few seconds decide whether the storefront feels lively or easy to walk past. The host demonstrates whole-body movement toward visual targets, runs one bounded turn, and hands the station to the next participant so the program can turn curious passersby into active visitors.
Use a taped mark clear of the entrance, displays, checkout, and accessible shopping routes. For this exact new store opening, protect shopper circulation, product browsing, checkout, and staff service; Reaction is first because its profile uses medium clear space with moderate movement. Test camera framing and backlight from that exact zone before the first Reaction turn.
At the new store opening, if the first few seconds decide whether the storefront feels lively or easy to walk past, clear the station when shopping or checkout flow needs the space; otherwise move from Reaction to LaserEyes without expanding the marked footprint.